Bangor Area Distance

BAD Coaching

Coach Headshot: Trent Packard

Your coach

Trent Packard

I provide personalized training plans and advice to improve running form, endurance and, ultimately, peak race performance.

I ride alongside on the bike for long runs and film your form; for shorter group sessions and workouts, I use a kickbike scooter.

  • USATF Cross Country Coach and Marathon Specialist
  • NFHS Cross Country Coach
  • SafeSport Certified
  • 10+ years of experience coaching youth to adult
  • 2× Mountain Valley League Coach of the Year (2012, 2013)
  • Sierra Ridge Academy Coach of the Year (2013)

Follow along: Strava · Instagram · Facebook · TrainingPeaks

What my athletes say

“Coach Packard has been instrumental to my success as an endurance athlete over the past 5 years! He is highly knowledgeable and is willing to go above and beyond for his athletes. Through his guidance I have achieved every measurable goal I have set for myself, from setting my 5K and 10K PRs and qualifying for the Boston Marathon to racing my fastest half marathon and now ultra prep! Under his guidance I have gone from a 3:07 marathoner to sub-2:45, and I feel confident that my best is yet to come.”
Payson Nichols
“I never was really a runner. I prefer to ski and surf, but the training Trent has me doing for 10Ks and half marathons during my down season, and the lifestyle changes required to feel good running that hard, has unlocked a new level of endurance that allows me to enjoy my primary activities that much more!”
Carl Hanson
“Before training with Trent, running made me uncomfortable, physically and mentally. Even as a personal trainer, I was convinced I wasn’t meant to be a runner; my confidence was in strength training only. That changed while working with him. His programming was straightforward but clearly guided by deep knowledge. He pushed me when I needed it and told me when to back off, and he planned around the other activities I love while I kept progressing. Finishing a 5K with my fastest-ever mile, with Trent cheering me on, is one of the physical achievements I’m most proud of.”
Lindsay Kaye
“There are not enough words that can be put into existence to reflect how grateful I am for Coach Trent. He is both a coach and a close friend now. Within 9 months of working with Coach, he brought me (age 41) within 7 seconds of my marathon PR from age 26. He helped me qualify for and run the Boston Marathon. With Coach you get all of the high tech data, but you also get old school human contact and develop a great friendship in the process.”
Steven Kozusko

Who I coach

  • Road and trail racers chasing a PR or a Boston qualifier
  • Masters runners (40+) who want training tailored to their age
  • Student athletes looking for in-season or off-season help
  • Runners coming back after time away
  • Triathletes and other endurance athletes adding running

Coaching options

Pick the level of support that fits your season.

Basic coaching

Monthly Coaching

month to month

$80/mo

Basic coaching services to get you running.

What’s included

  • Initial consultation
  • Personalized plan on your watch through TrainingPeaks
  • Weekly feedback
  • Strength, form drills and mobility
  • One monthly check-in call, with your plan adjusted at each call

Benefits

  • 15% off Herbalife products
  • 15% off BAD gear

Payment details

BillingMonthly
CommitmentNone, cancel anytime
Book a free call
Guided coaching · Sharpening

Race Block

3 months, about $133/mo

$400
Month-to-month: $140/mo

For runners with a base targeting a race or season.

What’s included

  • Weekly training on your watch via TrainingPeaks
  • Feedback on key workouts each week
  • Check-in call every other week, with your plan adjusted after each call and key workouts
  • Peak race strategy session

Benefits

  • 15% off Herbalife products
  • 15% off BAD gear
  • BAD athlete group chat

Payment details

BillingOne payment
Length3 months
Book a free call
Personal coaching · Best value

Long-Term Build

12 months, about $133/mo

$1,600
Month-to-month: $250/mo

For experienced runners who want a full year of progression.

What’s included

  • 2–3 training cycles across the year
  • Feedback on every workout
  • Weekly check-in call available, plus texts
  • Plan adjusted whenever needed
  • 1 in-person workout a month (Greater Bangor)
  • Race strategy sessions

Benefits

  • 15% off Herbalife products
  • 15% off BAD gear
  • BAD athlete group chat
  • Free BAD racing singlet

Payment details

BillingOne payment
Length12 months
Book a free call

Add-ons

Feedback on every workout+$20/mo
Text access+$15/mo
Extra check-in call$15 each
Form Fix Package2 meetups, video from both sides at three paces, written form report, week-4 check-in$50
In-person workout or ride-along long run$25 each
Race strategy session with fueling plan$30 per race
Custom strength plan+$15/mo

Adding up to more than $130/mo? Guided and Personal coaching include most of these.

Special block · Guided coaching

Spring Build 2027

Guided coaching for one longer block, January to race day, for up to six runners.

6 spots
$450

$400 early bird through Dec 15

About $100/mo ($90/mo early bird) over 18–20 weeks

What’s included

  • Personalized plan on your watch through TrainingPeaks, base to taper
  • Feedback on key workouts every week
  • Check-in call every other week
  • One group workout a month in Greater Bangor
  • Race strategy session with a fueling plan

Benefits

  • 15% off Herbalife products
  • 15% off BAD gear
  • BAD athlete group chat

Start dates

Sugarloaf Marathon (May 16)Starts Mon, Jan 11
Bangor Marathon & Half (June 6)Starts Mon, Jan 18
Reserve a spot

Secure checkout via Stripe

Don’t need personalized coaching? Check out our TrainingPeaks training plans.

Sample week from the Advanced Grinder Marathon training plan on TrainingPeaks
A real week from the Advanced Grinder plan
See Training Plans

Every option starts with a free intro call. You pay by secure link after our call; nothing is charged on this site.

Our Story

Bangor Area Distance is a running club in Bangor, Maine, founded by coach Trent Packard to provide local endurance athletes with expert training, nutritional guidance, local running routes, and community.

Our philosophy is health over speed, with the understanding that health allows consistency, which ultimately produces sustainable speed. We all want to run fast, but we don’t have to sacrifice our health and the joy of running to get there.

Free · No obligation

Register for your free consultation

Talk about your goals and see if we’d make a good team.

Yes, let’s do this!

Call or text 207-404-0338

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BAD Coaching · Bangor, Maine

Ready to take control of your run?

Personal coaching from 5K to marathon, built around your life and delivered to your watch.

Book a free call

USATF Marathon Specialist · 10+ years coaching